In the realm where emotion meets craftsmanship, Sanna Qazi's ceramic studio, A Bitter Feeling, emerges as a sanctuary for artistic expression. Inspired by the raw complexity of human emotions, Sanna delves into ceramics to encapsulate feelings that often go unspoken. "Emotional energy craves expression," she explains. "I wanted my brand, A Bitter Feeling, to embody the twisted imaginations and creativity born from bitter feelings."
Combining traditional hand pinching techniques with contemporary design principles defines Sanna's approach to ceramic artistry. "Hand pinching allows me to build each piece organically, preserving the textures and irregularities that give ceramics their unique character," she reveals. This method not only honors centuries-old traditions but also fuels her quest to innovate within the medium. "I balance respecting tradition with pushing creative boundaries," Sanna adds, "resulting in ceramics that feel both rooted in history and relevant to today's design landscape."
Designing high-end, made-to-order ceramics presents both challenges and rewards for Sanna. "The process is deeply fulfilling," she reflects, "from exploring unconventional shapes and textures to witnessing a concept evolve into a tangible, functional artwork." However, she acknowledges the difficulty of educating consumers about the value of handmade ceramics amidst mass production. "It's about redefining perceptions and highlighting the beauty of craftsmanship."
In the context of contemporary living spaces, Sanna sees her ceramics as pivotal in shaping atmospheres and moods. "Ceramics have a profound impact on the ambiance of a room," she believes. "My pieces are designed not only to enhance decor but also to provoke thought and stir emotions." Clients often share how her creations become focal points, sparking conversations and adding depth to their surroundings.
Sanna Qazi
One of A Bitter Feeling's standout pieces, the 'I Can't Handle It' lamp, epitomizes Sanna's ability to transform everyday objects into art. "The lamp merges elegance with functionality," she explains. "Inspired by the simplicity of handles found in everyday items, it embodies graceful arcs and minimalist aesthetics." This approach resonates with her broader philosophy of finding beauty in ordinary elements and translating them into captivating designs.
Through A Bitter Feeling, Sanna Qazi invites us to embrace the complexities of emotion and explore the transformative power of ceramic artistry in contemporary living. Her creations transcend mere objects, becoming conduits for self-expression and connection. Rooted in tradition yet forward-thinking in design, Sanna's ceramics redefine spaces, leaving an indelible impression on those who appreciate artistry infused with emotion and innovation.
Words Paridhi Badgotri
Date 25.07.2024