Immerse in a world where the past meets the present. Each thread tells a story, and each print evokes a memory. Ekaya Banaras's latest collection, "Bloom," honors the timeless appeal of classic designs with a modern touch.
An exploration of a journey through a dusty room that has been locked away, holding within it a treasure trove of nostalgia and forgotten memories, now brought back to life.
Nostalgia Meets Modernity
Inspired by 1930s colonial India, this collection revives old colours and elements with contemporary design. It blends nostalgic charm with the freshness of modern style, creating a unique fusion of eras. The collection is a whimsical blend of modern prints and traditional weaving where the designs are reimagined, making each piece feel like a sweet, blurry dream from the past brought into sharp focus.
Design Philosophy
The colour palette of the collection features moody tones that evoke deep emotions like Navy Blue, Bottle Green, Ivory, Mint Green, Mustard etc. These colours capture the essence of nature, timeless warmth. Handwoven Silk, Organza and Mashru showcase intricate craftsmanship and subtle opulence. Each piece combines modern prints with traditional weaves, creating a dialogue between the past and present. High-contrast, blurred floral prints evoke nostalgic memories, offering a visual narrative that's both impactful and nostalgic.
“Bloom" is more than a collection; it’s a journey through time. It blends old-world charm with modern-day sensibilities weaving memories and moments into a timeless wardrobe.
The collection includes 8 designs in 13 colorways, available at Ekaya’s retail stores in New Delhi, Ahmedabad, Hyderabad, and Mumbai, and online at Ekaya.in.
Words Platform Desk
Date 26.06.2024